Case Study

Promise Energy

A well-established California-based commercial solar developer, Promise Energy came to DG+Design in search of knowledgeable, industry-aware marketing support. In addition to refreshed messaging, DG+ continues to provide thought leadership content and communications collateral for Promise’s sales outreach. DG+ also curates monthly blogs, as well as a monthly newsletter for Promise’s clients and industry network.

About the Client

With specialized in-house expertise, Promise Energy is a true energy one-stop shop, delivering holistic energy management solutions, along with integrated project financing, custom design, and meticulous installation services. Promise leverages a solution-oriented process to maximize clients’ operational savings, accelerate progress toward sustainability goals, and help each one create their energy future. The company is currently working on custom energy solutions serving portfolios of properties across the U.S., and several commercial and industrial projects seeking cost savings and backup power solutions.

Challenge

In 2020, Promise Energy had already established a glowing reputation as a top California commercial solar developer. However, Promise had begun to expand beyond solar PV into a provider of holistic energy solutions, and leadership wanted to refresh sales and marketing content to reflect this business evolution and take the company to a new level. The Promise Team hoped that more effective messaging and professional materials would help position them as energy thought leaders and experienced, reliable client partners.

Solution

Leveraging its in-house design expertise and industry knowledge, DG+ delivered a turnkey marketing solution, including a website update that better captured Promise’s services, expertise, and values. DG+ also completed photography across several project sites, as well as refreshed marketing collateral and sales enablement campaigns to support Promise’s business development. 

Armed with its new branding and marketing collateral, Promise turned its focus to developing its thought leadership. DG+ provided an ongoing content marketing strategy that regularly communicates the many benefits of integrated energy solutions and innovative food for thought to clients and partners. Our team continues to be the creative engine behind Promise’s monthly newsletter and thought leadership content. Topics include a range of subjects, such as energy efficiency, clean energy policy, and available financial incentives.

Results

Our collaboration with DG+ has dramatically improved our marketing and customer engagement efforts. The team at DG+ demonstrated a strong understanding of our industry and provided valuable support for our solar and storage marketing campaigns. Their contributions to our website updates, blogs, newsletters, and sales material have proven highly beneficial. Additionally, DG+ has been instrumental in supporting our identity as an industry and thought leader in the solar space.

Michael Boucher
President
Promise EnergyPromise Energy
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Promise Energy

A well-established California-based commercial solar developer, Promise Energy came to DG+Design in search of knowledgeable, industry-aware marketing support. In addition to refreshed messaging, DG+ continues to provide thought leadership content and communications collateral for Promise’s sales outreach. DG+ also curates monthly blogs, as well as a monthly newsletter for Promise’s clients and industry network.

quote symbol

Our collaboration with DG+ has dramatically improved our marketing and customer engagement efforts. The team at DG+ demonstrated a strong understanding of our industry and provided valuable support for our solar and storage marketing campaigns. Their contributions to our website updates, blogs, newsletters, and sales material have proven highly beneficial. Additionally, DG+ has been instrumental in supporting our identity as an industry and thought leader in the solar space.

Michael Boucher
|
President
About the Client

With specialized in-house expertise, Promise Energy is a true energy one-stop shop, delivering holistic energy management solutions, along with integrated project financing, custom design, and meticulous installation services. Promise leverages a solution-oriented process to maximize clients’ operational savings, accelerate progress toward sustainability goals, and help each one create their energy future. The company is currently working on custom energy solutions serving portfolios of properties across the U.S., and several commercial and industrial projects seeking cost savings and backup power solutions.

Challenge

In 2020, Promise Energy had already established a glowing reputation as a top California commercial solar developer. However, Promise had begun to expand beyond solar PV into a provider of holistic energy solutions, and leadership wanted to refresh sales and marketing content to reflect this business evolution and take the company to a new level. The Promise Team hoped that more effective messaging and professional materials would help position them as energy thought leaders and experienced, reliable client partners.

Solution

Leveraging its in-house design expertise and industry knowledge, DG+ delivered a turnkey marketing solution, including a website update that better captured Promise’s services, expertise, and values. DG+ also completed photography across several project sites, as well as refreshed marketing collateral and sales enablement campaigns to support Promise’s business development. 

Armed with its new branding and marketing collateral, Promise turned its focus to developing its thought leadership. DG+ provided an ongoing content marketing strategy that regularly communicates the many benefits of integrated energy solutions and innovative food for thought to clients and partners. Our team continues to be the creative engine behind Promise’s monthly newsletter and thought leadership content. Topics include a range of subjects, such as energy efficiency, clean energy policy, and available financial incentives.

Results

Brand update including messaging for Promise’s website and sales collateral.

Thought leadership via monthly blog articles and email newsletters with industry insights for more than 5,000 subscribers.

More than 20 blogs on energy technology trends and industry insights.

quote symbol

Our collaboration with DG+ has dramatically improved our marketing and customer engagement efforts. The team at DG+ demonstrated a strong understanding of our industry and provided valuable support for our solar and storage marketing campaigns. Their contributions to our website updates, blogs, newsletters, and sales material have proven highly beneficial. Additionally, DG+ has been instrumental in supporting our identity as an industry and thought leader in the solar space.

Michael Boucher
|
President
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CONTACT

Let's discuss your next project.

Are you looking for marketing, communications, creative, or research help? Simply fill out this form, and we'll be in touch!